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Your headshot is a big part of your branding, whether it's for your LinkedIn profile, company website, or promotional materials like flyers and brochures. Hiring the right photographer to capture your headshot can be the difference between “crazy to share” or “can’t wait to delete.” To make sure you have a successful photoshoot it's important to ask the right questions. Here are our top five questions to ask a photographer about your headshot. We hope this helps you make an informed decision and produce a headshot that truly represents you.

Can you show me examples of your previous headshot work?

Reviewing a photographer's portfolio is an obvious step in determining their style, quality, and expertise in headshot photography. Ask where you can see examples of their previous headshot work to assess if their aesthetic aligns with your vision. Look for consistency, attention to detail, and the ability to capture natural expressions. This will give you confidence in their ability to deliver a headshot that fulfills your professional needs.

What is your approach to capturing headshots?

Understanding a photographer's approach and process is important to ensure they can meet your expectations. Ask about their techniques, whether they use natural or studio lighting, and their guidance on posing and expression. Get a feel for their ability to create a comfortable atmosphere, it will help you feel relaxed during the session. We want an authentic and engaging headshot.

How will you tailor the headshot to my professional image or industry?

Each industry has its own unique expectations and requirements when it comes to headshots -  the law practice look is more than likely different from the marketing agency look. Ask the photographer how they will customize the headshot to suit your professional image or industry. Ask about their suggestions for wardrobe choices, background options, and any specific poses or expressions that may be appropriate for your field. A photographer who understands your industry will be better equipped to capture a headshot that resonates with your target audience.

What is your photo retouching process?

Every photo needs a little help, even if it’s a great shot. Retouching plays a significant role in the final look of a headshot. Ask the photographer about their photo retouching process and what they commonly do to enhance or modify the images. Ask about their approach to skin retouching, blemish removal, and any other adjustments they typically make. It's important to find a photographer who maintains a balance between natural enhancements and retaining your authentic appearance. We want to look like ourselves.

What is the timeline for receiving the final headshots?

You might need the headshot by a certain time, especially if you have a specific deadline or event approaching. Ask the photographer about their turnaround time for delivering the final headshot. Discuss any potential rush options if you need the headshots urgently. It's important to have a clear understanding of when you can expect the final images to ensure they align with your timeline.

Asking the right questions when hiring a photographer for your headshot can help make a difference in who you choose. By inquiring about their previous work, approach to headshot photography, customization to your professional image, retouching process, and timeline for delivery, you can make an informed decision and collaborate effectively to achieve a headshot that represents your professional brand. Remember, clear communication and a shared understanding will help ensure you have a great headshot session and leave you with a headshot that makes you happy..